Schiphol
To strengthen the brand identity of KLM in the crew center at Schiphol Airport, the airline worked with CleverDisplay and LG on an innovative narrowcasting solution. Through strategically placed LG displays, aligned with the crew's walking routes, crucial flight information is shared while enhancing KLM's signature atmosphere; an oasis of blue hues and energy.
KLM has been using CleverDisplay’s narrowcasting solutions for years to enhance internal communication and strengthen brand experience among employees. With strategically placed screens across various locations, relevant information is shared quickly and effectively with staff.
CleverDisplay is active across many departments within KLM. From hangars and engineering to ticket offices and the crew center, our user-friendly CMS is used company-wide. CleverDisplay plays a central role in KLM’s internal communication system. Messages intended for all employees can be centrally published by headquarters and displayed across all departments. While departments cannot alter or remove these central messages, they can add their own local content.
The content ranges from HR announcements, safety protocols, and staff schedules to updates on internal sports activities and events. Thanks to integrations with various internal software systems, much of this information is displayed automatically on one or multiple screens.
CleverDisplay has become an essential communication tool throughout KLM – flexible, scalable, and fully aligned with the needs of a dynamic organization.
Or are you curious about the possibilities for your company, department, or business? We deliver customized digital signage solutions. Contact us and ask about the possibilities.
Contact us 